据饮料业媒体报道,7月31日参议院委员会召开了关于能量饮料营销的听证会,目的是检查能量饮料生产商销售产品的范围,是否面向了12岁以下的儿童或者12-18岁的青少年。
参会的生产商强调他们的产品是安全的,并否认其产品面向未成年人做了推广。
部分原文报道如下:
A Senate committee hearing on energy drinks marketing yesterday uncovered some skeletons in the advertising closets of three companies there as witnesses, suggesting some reexamination of practices is in order, one observer said.
The goal of the Senate Commerce Committee hearing was to examine to what extent energy drink manufacturers are marketing their products to kids under the age of 12 and to adolescents ages 12-18. Some of the ads and promotional messages detailed at the hearing put the three energy drink companies testifying-Red Bull, Monster Energy and Rockstar Energy-on the defensive.
原文链接:<http://www.beveragedaily.com/Regulation-Safety/Energy-drink-companies-put-on-defensive-in-Senate-hearing-on-kid-targeted-marketing>